SEO audit, keyword strategy, on-page optimization and content plan for a Bangladesh-based IT and digital marketing agency improving search visibility for service keywords and building an inbound content engine.
Tuba IT is a digital marketing and IT services agency based in Bangladesh. As an agency selling digital marketing services, they faced a specific challenge: their own digital marketing was not performing. Prospective clients searching for agencies in Bangladesh were not finding them.
A marketing agency that is invisible in search has a credibility problem. The audit revealed:
Service pages were not optimized for the search terms businesses use when looking for agencies — terms like "SEO agency Bangladesh" or "Google Ads management Dhaka"
The website had technical issues including slow mobile load speed and duplicate content from tag and category pages
No content strategy — the blog was either empty or populated with thin posts that were not targeting any real search demand
GA4 was not properly configured, so there was no data on which pages or keywords were generating client enquiries
Technical SEO
Fixed mobile speed issues, resolved duplicate content from archive pages, submitted a clean sitemap and fixed crawl errors in Search Console.
Service Page Keyword Strategy
I conducted keyword research specifically for agencies and IT services in the Bangladesh market. I mapped specific high-intent keywords to each service page and rewrote title tags, meta descriptions and on-page content to target those searches directly.
Content Strategy
I built a 3-month content calendar targeting searches that businesses make when they are considering hiring an agency — comparison queries, pricing queries and how-to content that positions Tuba IT as a knowledgeable, trustworthy option before the sales conversation begins.
GA4 and Tracking
I set up GA4 with proper conversion events for contact form submissions, call clicks and WhatsApp button clicks — giving the agency a clear picture of which search keywords and pages were generating real leads.
[EDIT: add Search Console ranking improvements]
[EDIT: add organic traffic growth data]
Technical SEO issues resolved
Service pages keyword-optimized for Bangladesh agency search terms
3-month content calendar delivered
GA4 tracking live for all conversion actions
Service pages optimized for agency-specific search queries
Technical SEO issues resolved
GA4 conversion tracking configured
3-month content calendar built
[EDIT: add ranking or traffic data]